The NFL Players Association revealed that Harrison Butker's merchandise sales were greater than some of the other NFL stars in the league.

Earlier this month, sportswear brand Reebok and NFL star Justin Fields unveiled the Pittsburgh Steelers quarterback's footwear capsule — "Reebok x Justin Fields."

Recent Goldin auctions have pulled in record-breaking sales on various sports and entertainment collectibles, including a Kobe Bryant-signed card. Check out the winning bids.

Carolina Panthers quarterback Bryce Young is taking his relationship with Bodyarmor to the next level with a limited-edition bottle featuring himself.

Travis and Jason Kelce's "New Heights" podcast was snapped up by Amazon's Wondery for a deal reportedly worth more than $100 million over three years.

Sportico's latest rankings of NFL team values has the Dallas Cowboys worth more than $10 billion for the first time, outpacing every other organization in sports.

In a saturated sports content market, being able to stand out among the rest of the pack is crucial, and WME Sports is helping clients do that with a wide range of projects.

The agreement between the NFL and the streaming giant marks the first time Netflix has licensed the rights to the nation’s most popular sports league.

More than a month after a jury ruled that the NFL must pay $4.7 billion from the "Sunday Ticket" lawsuit, a federal judge reversed the verdict.

San Francisco 49ers star fullback Kyle Juszczyk is getting his competitive juices flowing with his two dogs, Mozzarella and Pierogi, thanks to the Purina for the Win challenges.

Chicago Bears defensive back Jonathan Owens was made the face of the naturally powered sports drink, GoodSport, on Tuesday. It solidifies a partnership about a year in the making.

"NFL Sunday Ticket" allows subscribers to view games outside of their market, that are otherwise unavailable. Plaintiffs alleged the packages were sold at an inflated cost.

Tom Brady and Gopuff announced a multiyear strategic partnership on Thursday, where the legendary NFL quarterback will be hands-on in helping drive innovation and more.

Rap legend Snoop Dogg was surprised with a $100,000 donation from Raising Cane's CEO Todd Graves to support his Snoop Youth Football League.

Falcons QB Kirk Cousins explained his excitement for using his Manitou pontoon boat this offseason to enjoy quality family time and "recharging the batteries" before the season.

Baltimore Ravens star Lamar Jackson isn't at the team's voluntary organized team activities, and it is reportedly hitting him hard in the wallet.

Legendary New Orleans Saints quarterback Drew Brees joined Sports Illustrated Tickets as its latest investor, and he explained why it made sense joining the sports giant.

Football fans received an early Christmas gift when the NFL announced Netflix has acquired the rights to the league’s two Christmas Day games in 2024 as part of a three-year deal.