Delta Air Lines

Business Leaders

Richard Branson fights to save travel, tourism empire

One of Britain’s best-known billionaires by putting his Virgin brand on an array of businesses, including planes and trains, cola and bridal gowns, often taking an equity stake and licensing fees in exchange. Several of his biggest forays are focused on travel and tourism. Amid the new coronavirus pandemic, he now finds himself at the epicenter of the meltdown in those industries.