NFL

Redemption Bank became the 24th Black-owned Minority Depository Institution after Redemption Holding Co. acquired Holladay Bank & Trust with investors including Ally Financial.

Saquon Barkley topped NFL jersey sales nationwide according to new LIDS merchandise data, beating out Christian McCaffrey and teammate Jalen Hurts for the crown.

Paul Allen's estate will reportedly sell the Seattle Seahawks after the Super Bowl, marking a major shift in the NFL franchise’s future ownership.

Backed by Gary Vaynerchuk, Silver Falcon Capital and John Low, The 33rd Team’s Series B funding accelerates its evolution into a football analytics powerhouse.

Fanatics and OBB Media announced Fanatics Studios, a new global venture built to create premium sports entertainment, including projects tied to the Olympics, WWE, MLB and Tom Brady.

Tom Brady and Druski teamed up with Gopuff and The Super Monday Off Coalition to push for Super Bowl Monday as a national holiday in the United States.

DraftKings partnered with VetsinTech to honor military veterans at NFL games during "Salute to Service" month, providing special experiences while supporting career transitions.

Packers fans noticed Jordan Love's stellar play during Toyota's annual sales event, leading to a clever "carspiracy" theory that Toyota embraced with special trading cards.

Anheuser-Busch continued its longtime support of Folds of Honor, donating during major sports events to fund scholarships for families of fallen heroes and first responders.

Athletic apparel giant lululemon partnered with NFL for its first-ever officially licensed team gear collaboration, launching Oct. 28 through Fanatics.

President Donald Trump’s vintage New Jersey Generals jacket, worn during his USFL ownership, went up for auction 40 years after the league’s final game.

JANA Partners teamed up with NFL star Travis Kelce and executives Glenn Murphy and Dave Habiger to acquire a 9% stake in Six Flags Entertainment Corporation.

Drew Brees partnered his Football 'N' America youth flag football league with Unrivaled Sports to expand one of the fastest-growing sports nationwide.

Samuel Adams brewery collaborated with former New England Patriots star Vince Wilfork to create "Vince Grill-Fork Lager," a limited-edition Vienna-style beer.

With the 2025 NFL season kicking off, Jake Paul’s Betr Picks app debuted a major revamp featuring a new interface, $10 free bets and its own “Betr Arcade."