Super Bowl

Can the Super Bowl save Bud Light?

Anheuser-Busch InBev is spending big on Super Bowl advertising with the aim of luring customers back as sales of its beleaguered Bud Light brand continue to suffer. But will it work?

Are Super Bowl ad buyers good for shareholders?

U.S. markets usually do not react to the Super Bowl ads, but in 2023, inflation and looming recession have retail traders buying commodities, ETFs and consumer staple stocks like Pepsi, Coca Cola, Walmart and Proctor & Gamble.