Coca-Cola launching brand-new flavor
Soft drink brand's new flavor, Spiced, to hit store shelves soon
Coca-Cola is rolling out a new flavor of its popular soda brand later in the month.
Coca-Cola Spiced, unveiled Wednesday, combines the "iconic taste of Coca-Cola with a burst of refreshing notes from raspberry and spiced flavors," the company said. It will be a permanent member of the brand’s North American slate of soft drinks.
Coca-Cola Spiced cans (Coca-Cola Company)
Retailers across the U.S. and Canada will start carrying Coca-Cola Spiced on Feb. 19. The company added a clock to its website to count down to the release.
COCA-COLA LAUNCHES LIMITED-EDITION ‘DREAM-FLAVORED’ SODA
Consumers will be able to get the new flavor in either the full-sugar version or zero sugar.
| Ticker | Security | Last | Change | Change % |
|---|---|---|---|---|
| KO | THE COCA-COLA CO. | 63.65 | -0.43 | -0.67% |
The last time Coca-Cola launched a new flavor permanently was more than three years ago, according to the company. It has previously offered flavors like Y3000 and Dreamworld on a temporary basis.
Coca-Cola Co
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Coca-Cola, which also owns Fanta, Dasani, Minute Maid, Topo Chico and other beverage brands, announced the new flavor just less than a week before it is due to release its fourth-quarter financial results.
Coca-Cola Spiced is set to debut on Feb. 19. (Coca-Cola Company)
In its most recent annual report, the company said its various beverages "account for 2.2 billion of the estimated 64 billion servings of all beverages consumed worldwide."
It also reported Coca-Cola products made up 46% of the 32.7 billion total unit cases it sold in 2022.