KFC taking fried chicken and doughnuts nationwide — here’s all the ways you can eat them
It's up against dishes from Popeyes and other fast-food giants
Another new fast-food creation is going national, and there are more ways than one to try it.
KFC, valued at $8.5 billion, according to Forbes, announced it will make its Kentucky Fried Chicken & Donuts meal available across the country after a successful pilot test last fall.
The dish is the “newest fried chicken trend we’re bringing to all of America,” KFC U.S. Chief Marketing Officer Andrea Zahumensky said in a statement. “But not just any donut would do. Only a donut that’s glazed-to-order and served hot can stand next to our fried chicken.”
The meal, initially tested in select Virginia and Pittsburgh restaurants, will be available as a crispy sandwich filet sandwiched in between two glazed doughnuts, or as a basket of either bone-in chicken or tenders, complemented with one or two doughnuts, depending on the size.
Ticker | Security | Last | Change | Change % |
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YUM | YUM! BRANDS INC. | 132.89 | +0.76 | +0.58% |
KFC plans to launch the dish Feb. 24 and it will be available through March 16 or while supplies last. The prices will range from $5.49 to $7.99, according to the company.
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The new item comes as KFC is embroiled in an increasingly competitive fast-food war. Big brands like Popeyes, Burger King and McDonald’s have all recently released new items.
KFC, however, is one of the few chains cooking up non-edible items, too.
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The chain recently announced its limited-time KFC X Crocs Bucket Clogs, a pair of shoes decked out in fried chicken print that comes with removable chicken-scented Jibbitz charms.
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KFC parent company Yum! Brands reported in its 2018 annual report that its worldwide system sales growth of 5 percent was led by a 6 percent increase at KFC.
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