Volkswagen brands, including Audi and Lamborghini, suspend Twitter activities
Automaker's fleeing the platform amid restructuring
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Volkswagen is the latest automaker to suspend its use of Twitter in the wake of Elon Musk's takeover of the social media platform.
All the Volkswagen Group brands, which include Audi, Lamborghini, Bentley and Porsche in the U.S., have paused paid activities, the company confirmed on Wednesday.
Volkswagen had previously advised its brands to halt any paid advertising on the platform, Reuters reported.
Audi will continue to respond to customer inquiries, but will not proactively post or advertise.
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Volkswagen has suspended activity on Twitter. (Oriental Image via Reuters Connect / Reuters Photos)
"We are monitoring the situation closely and will decide on the next steps depending on developments," an Audi spokesperson told Reuters.
Several other automakers have taken similar steps since Musk took Twitter private in late October.
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Stellantis has paused advertising, while General Motors has suspended all Twitter activity across its brands.
Elon Musk has been restructuring Twitter since his takeover in late October. (Muhammed Selim Korkutata / Anadolu Agency / Getty Images)
Musk has been rapidly restructuring the company since he took control, laying off approximately half of its staff and updating policies on account verification and conduct guidelines.
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Last week, he reinstated Donald Trump's suspended account after poling Twitter's user base.