Ford starts presales of 'Mustang' electric SUV
(Reuters) - Ford Motor Co (F.N) will use the Mustang name, previously reserved for a muscle car, for an electric sport utility vehicle (SUV) that customers in the United States, Canada and Europe can start ordering on Nov. 17, the company said on Thursday.
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Ford confirmed its new electric SUV will be called the Mustang Mach-E ahead of a debut event scheduled for Los Angeles on Sunday. Until now, the Mustang name has been used only on a line of sporty coupes associated with Detroit’s 1960s muscle car era.
The SUV will be among a more than dozen all-electric automobiles the company plans to launch by 2022 with an investment of $11.5 billion as it moves away from traditional gas-powered cars.
In April, the No.2 U.S. carmaker invested $500 million in electric automaker Rivian and said it planned to use the Michigan startup’s platform to build a new Ford-branded electric vehicle.
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A reservation for the Mustang Mach-E can be made on Ford’s website in the United States, Canada and Europe by paying a refundable deposit of $500, the company said.
Ford said it would announce reservation dates for China later.