Walmart may break into streaming market in potential deal with Disney, Paramount and Comcast

The Walmart+ membership currently only offers free shipping and cheaper gas

Walmart may break into the streaming market in a deal with Disney, Paramount, or Comcast, according to a new report.

Walmart has held high-level talks with the three companies in recent days, and it is considering a streaming asset for its membership program, according to the New York Times, citing people familiar with the matter. The Walmart+ membership currently features free shipping on orders, discounts on fuel and a six-month Spotify membership, all for $12.95 per month.

Walmart declined to comment on speculation.

News of the potential move comes less than a week after Walmart announced a corporate layoff due to low profit forecasts. 

"We’re updating our structure and evolving select roles to provide clarity and better position the company for a strong future," a company spokesperson told FOX Business in a statement last week.

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Ticker Security Last Change Change %
WMT WALMART INC. 88.43 +1.24 +1.42%
DIS THE WALT DISNEY CO. 115.87 +1.60 +1.40%
PARA PARAMOUNT GLOBAL 10.87 +0.29 +2.74%
CMCSA COMCAST CORP. 43.52 +0.53 +1.24%

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"At the same time, we’re further investing in key areas like eCommerce, technology, health & wellness, supply chain and advertising sales and creating new roles to support our growing number of services for our customers, suppliers and the business community," the spokesperson added.

The layoffs are expected to affect some 200 corporate employees.

Patrons enter Walmart location

Shoppers enter a Walmart store.

Walmart lowered its second-quarter and full-year profit forecasts in late July. The company blamed the slump on inflation and high gas prices, which it said forced shoppers to spend their cash on necessities.

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"The increasing levels of food and fuel inflation are affecting how customers spend, and while we’ve made good progress clearing hard-line categories, apparel in Walmart U.S. is requiring more markdown dollars," Walmart president and CEO Doug McMillon said in a statement at the time.