AMC CEO says 20K 'Ant-Man and the Wasp: Quantumania' popcorn helmets sold in one day
Adam Aron said the helmets sold for a total profit of $60K
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AMC Entertainment CEO Adam Aron said Friday that his company sold 20,000 promotional popcorn helmets in one day to support Marvel's "Ant-Man and the Wasp: Quantumania."
"AMC creativity at work, selling 20,000 Ant-Man popcorn helmets for $600,000 yesterday in just one day," the company's president tweeted.
"If we did that EVERY day (which we can’t, not all movies of Ant-Man appeal with families), would be $220 million of annual revenue!" Aron added.
The Ant-Man and the Wasp: Quantumania LED Helmet Popcorn Container can hold 130 ounces of popcorn. (Courtesy of AMC Theatres / Fox News)
He promised that there would be more collectibles released alongside future movies.
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AMC Entertainment Adam Aron listens during the Milken Institute Global Conference in Beverly Hills, California, on Oct. 18, 2021. (PATRICK T. FALLON/AFP via Getty Images / Getty Images)
The light-up helmet popcorn vessel with a large popcorn cost Paul Rudd-lovers $29.99 plus tax. It holds 130 ounces of popcorn, with LED lights creating a glowing effect in the eyes.
On AMC's website, it says the product is out of stock.
AMC's website says the promotional popcorn helmets to support Marvel's "Ant-Man and the Wasp: Quantumania" are currently out of stock. (Scott Olson/Getty Images / Getty Images)
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"This item cannot be purchased. COMING SOON," the website reads.
From left: Peyton Reed, Paul Rudd, Kathryn Newton and Jonathan Majors attend the "Ant-Man and the Wasp: Quantumania" screening at BFI IMAX Waterloo in London on Thursday. (Karwai Tang/WireImage / Getty Images)
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"Ant-Man and the Wasp: Quantumania," a Phase 5 Marvel film, bows in theaters Friday.