Starbucks adds plant-based meat to US menu
The sandwich will have imitation sausage from Impossible Foods
Starbucks is adding plant-based meat to its U.S. menu for the first time.
The Seattle-based coffee chain said Tuesday that a breakfast sandwich made with imitation sausage from Redwood City, California-based Impossible Foods is now available at a majority of its U.S. restaurants. The sandwich comes with egg and cheese and is served on a ciabatta bun.
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Starbucks said earlier this year that it would add fake meat to its menus worldwide as part of an effort to reduce its environmental impact. The company has sold plant-based milk alternatives, such as soy milk and oat milk, in the U.S. and elsewhere. But the sausage is its first plant-based food item in the U.S.
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In April, it began selling lasagna, pasta and wraps made with Beyond Meat crumbles in China. It also introduced a Beyond Meat breakfast sandwich in Canada in February. Beyond Meat, which is based in El Segundo, California, is Impossible Foods' chief competitor.
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Asked why it went with an Impossible Foods sausage for the U.S. over one from Beyond Meat, Starbucks said it works with a variety of suppliers around the globe.