Google opens access to ChatGPT rival Bard

US, UK will first have access to Bard

Google announced Tuesday that it was starting to open access to Bard, an "early experiment" and artificial intelligence tool that directly rivals ChatGPT. 

While the initial rollout was for residents in the U.S. and U.K., the search engine giant said in a blog post co-authored by Bard that it would expand access to more countries – as well as languages.

Until now, Bard had only been available to "trusted testers."

Bard, which is powered by a research large language model, will be updated with newer and more capable models over time.

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A man's hands hold a smartphone with the Bard logo

BRAZIL - 2023/02/17: In this photo illustration, the Google Bard logo is seen displayed on a smartphone.  ((Photo Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images) / Getty Images)

To that end, Google is looking for feedback from more people following previous testing. 

The blog's authors note that while the models are exciting technology, they are not without their faults. 

"For instance, because they learn from a wide range of information that reflects real-world biases and stereotypes, those sometimes show up in their outputs. And they can provide inaccurate, misleading or false information while presenting it confidently," Google said.

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Google headquarters

FILE - This Thursday, Jan. 3, 2013, file photo shows Google's headquarters in Mountain View, Calif.  ((AP Photo/Marcio Jose Sanchez, File) / AP Newsroom)

Bard is also designed to easily visit Google Search and users can click "Google it" to see suggestions for queries in a new tab. 

Google teased that it would be "thoughtfully integrating" these models into Search in a "deeper way."

"Our work on Bard is guided by our AI Principles, and we continue to focus on quality and safety. We’re using human feedback and evaluation to improve our systems, and we’ve also built in guardrails, like capping the number of exchanges in a dialogue, to try to keep interactions helpful and on topic," it said. "Bard is an experiment."

The Google logo, on a smartphone, and Bard logo

BRAZIL - 2023/02/09: In this photo illustration, the Google logo is displayed on a smartphone screen, with the page of the new artificial intelligence (AI) tool called Bard in the background.  ((Photo Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images) / Getty Images)

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Reuters and The Associated Press contributed to this report.